a ticketing solution for Australia's largest regional theatre
Procure and implement a new ticketing solution for The Empire in Toowoomba, Queensland.
Migrate client from ticketing platform of 20+ years
Requirements gathering, user demonstrations, response scoring
Oversight and management of entire project
Insight
a ticketing solution to take The Empire forward
As The Empire theatre in Toowoomba embarks on the journey to usher in a new chapter of success, it became evident that a modern ticketing solution was pivotal in propelling this iconic institution forward. Recognising the evolving needs of patrons and the demands of a digital age, the imperative for a seamless, user-friendly ticketing platform emerged. The vision was clear: to enhance customer experience, streamline operations, and position The Empire as a beacon of cultural excellence in the Greater Western Downs region.
Idea
pioneering the path to progress
The idea took shape through a meticulous process, culminating in the decision to procure and implement a cutting-edge ticketing solution. Leveraging a strategic Invitation to Offer (ITO) approach, we engaged with leading providers in the industry, seeking innovative solutions tailored to the unique needs of The Empire. Through product demonstrations and advanced scoring methodologies, we meticulously evaluated each offering, ensuring alignment with our vision and objectives.
Execution
bringing vision to life
With a steadfast commitment to excellence, the execution phase unfolded with precision and purpose. Collaborating closely with selected vendors, we navigated the intricacies of implementation, harnessing their expertise to seamlessly integrate the new ticketing solution into The Empire’s infrastructure. Rigorous testing and training protocols ensured a smooth transition, empowering staff with the tools and knowledge needed to deliver unparalleled service.
Impact
elevating culture, empowering community
The impact of the new ticketing solution extends far beyond the confines of The Empire’s walls, resonating throughout the Greater Western Downs region. By providing patrons with a seamless booking experience and access to a wealth of cultural offerings, The Empire strengthens its position as a cultural hub, attracting visitors and fostering community engagement. Streamlined operations and enhanced data analytics capabilities empower decision-making and drive revenue growth, ensuring the long-term sustainability and vitality of this cherished institution. With the new ticketing solution in place, The Empire is poised to embark on a new era of success, enriching the lives of audiences and artists alike.
Details
- project management
- procurement
- change management
12 months
QLD
2023